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MTN DEW
MTN DEW x NYSL approach the game fuel in Decentraland
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the CONCEPT
Do the 'dew' on the metaverse
Mountain Dew had a goal: Jump into the metaverse through Call of Duty League creating an interactive space in Decentraland.
They launched into the space with a big party during the Call of Duty League Finals, supporting alongside with it the NY Subliners e-sports team.
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