Due to the new paradigm, there’re many fashion brands which have realized that they need to take advantage of the new possibility of selling their clothes as NFTs into a proper space in the Metaverse. With that, users and their virtual representations could be fashion trending in both places, virtual and real ones, and brands and designers could be fashionables in both stages.

Fasion brands as Maria Pascual, Boson Protocol or XCOPY have enjoyed this metaverse retail experience achieving that many users wear them wearables.